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The Global Influence: E-commerce marketing tips for small businesses, by Luna Vega
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Small e-commerce businesses are no longer confined by national borders. Today's consumers no longer have to buy locally; instead they support brands and businesses worldwide. Small e-commerce businesses that generate online brand recognition and consumer trust can now acquire a devoted tribe of international followers.
Building an international consumer base sounds intimidating, but the process breaks down into a series of small, manageable steps. In The Global Influence, digital marketing consultant Luna Vega combines clearly described concepts with exercises to help drive cross-border traffic to your e-commerce site, encourage international purchasing, and extend your global reach.
The Global Influence will break down all the concepts you need to:
- Create a universal brand
- Optimize your digital marketing
- Expand your global reach
- Gain international customers
The world is within reach for your ideas and products, and there's never been a better time for small e-commerce brands to break onto the global marketplace. Transform your business into a global influencer!
Learn more at www.theglobalinfluence.com
- Sales Rank: #1330670 in eBooks
- Published on: 2014-05-13
- Released on: 2014-05-13
- Format: Kindle eBook
About the Author
For fifteen years, digital marketing consultant Luna Vega has launched and managed advertising campaigns in the fashion, electronics, and consumer goods industries. She has lived in New York, Miami, Paris, Berlin, Singapore, Sydney, and other major centers while working for advertising agencies like McGarry Bowen, Sapient Nitro, TBWA / Chiat, Weiden+Kennedy, Young and Rubicam, and RGA.
Obsessed with the ubiquitous nature of personal computer use and how the phenomenon continues to shape our lives, Vega is at the heart of technological developments, and aware of emerging trends and gadgets long before they hit the mass market. She is passionate about helping brands extend their online presence.
Vega holds an MPS degree from New York City's Tisch School of the Arts Interactive Telecommunications program.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Indeed I learned quite a bit.
By StarLord
New exciting book, learned a good amount of new information of the always changing Internet market. If there's more in the future I'll definitelybe back. The more the merrier.
0 of 0 people found the following review helpful.
Excellent, insightful guide
By April Chloe Terrazas, Author of Super Smart Science Series Children's Books
Excellent, insightful guide to global marketing. I am implementing much of what I learned and LOVING the outcome!
0 of 0 people found the following review helpful.
Five Stars
By sandesmith@msn.com
Excellent book. Great insights.
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